Building a Dream 1928-31:
Design and Construction
When announced in 1928, the construction of a permanent
home for The Cleveland Orchestra was intended as a gift from John Long
Severance and his wife, Elisabeth. Severance, whose father had served as
treasurer of Rockefeller's Standard Oil, was then president of the Orchestra's
board of trustees (he served from 1921-36). Since it’s founding in 1918, the
Orchestra had led a nomadic existence, performing in auditoriums and theaters
throughout the city and on tour. Although its major subscription series was
presented at Masonic Auditorium beginning with the second season, scheduling
conflicts prevented further expansion of the concert season.
Shortly after the announcement of the Severances' initial $1-million pledge, Elisabeth Severance died unexpectedly. In the months and years that followed, Mr. Severance devoted his energies and finances toward the new hall as a memorial to his wife. He spent nearly three times his initial pledge toward the building's design and construction. The overall cost of the hall represented a total investment of nearly $7 million from Severance, other benefactors, and the public.
The Cleveland architectural firm of Walker & Weeks was
chosen to design the Orchestra's new home. As the city's leading architects,
they were responsible for much of Cleveland' s visual character during the
expansion years during and just after World War I. The many civic and landmark
buildings by Walker & Weeks include Cleveland Public Auditorium (1922),
Federal Reserve Bank (1923), Cleveland Public Library (1925), and Allen
Memorial Medical Library (1926). Their work was founded on beautifully-crafted,
monumental buildings, and featured the synthesis of a variety of popular and
classic styles into harmonious melding of complementary ideas.
When selecting a site for their new hall, the Orchestra
chose a location in the heart of Cleveland's University Circle area, an idyllic
setting on the city's east side that serves as home to an unrivalled
concentration of major cultural, medical, and education institutions—including
the Cleveland Museum of Art, the Cleveland Institute of Music, and what is
today Case Western Reserve University.
Construction began in December 1929 and was completed by
early 1931. The building as a whole reflects John L. Severance's determination
to create an elegant structure of the finest materials, incorporating the most
advanced features available at the time of its construction. The Georgian
exterior was chosen to harmonize with the classical architecture of the
Cleveland Museum of Art and with the graceful gardens and pond in front of the
museum. Ohio sandstone was used in the terrace and base of the building, while
upper sections were built of Indiana limestone.
The interior rooms and areas reflected a planned and
harmonious eclecticism. Certain design elements used throughout the hall helped
to unify and tie together the diverse styles of Art Deco, French Nouveau,
Classicism, Egyptian Revival, and Modernism found in various interior areas.
One unifying design motif was the lotus blossom, said to have been the favorite
flower of Mrs. Severance. Lotus flowers and papyrus leaf patterns appeared in
many shapes, formats, and sizes in nearly every public area of the hall.
The architectural significance of Severance Hall has been
recognized by local and national preservation societies, including the
Cleveland Landmarks Commission and the National Register of Historic Places.
The hall's opening concert, conducted by Nikolai Sokoloff,
the Orchestra's founding music director, took place on February 5, 1931. The
program included performances of Bach's Passacaglia(as orchestrated by Alexander Goedicke), the world premiere of Charles
Martin Loeffler's Evocation, and Brahms's First Symphony.
At intermission of the opening night concert, Dudley S.
Blossom Sr., vice president of the Musical Arts Association, recognized John L.
Severance's generosity and declared that Severance Hall was, "in the last
analysis, a gift to all the people of Cleveland. It is they who are the real
beneficiary; it is they who are going to come here day after day and year after
year to enjoy the comfort, the charm, and the loveliness of this beautiful
hall."
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| The building of Severance Hall took place over
a period of 14 months |
Building an Orchestra:
The Cleveland Sound
From the day it opened, Severance Hall helped to shape The
Cleveland Orchestra into the ensemble it is today. Among the first concert
halls designed and built with radio broadcasting capability, Severance Hall
helped to carry the name of Cleveland across the country. Having its own home
provided the Orchestra with the ability to rehearse and perform in a single
acoustic.
It quickly became apparent, however, that Severance Hall's
original acoustics were not ideal for a symphonic concert hall. At George
Szell's insistence after his first decade as music director, the first major
changes to the auditorium were completed. With consultation from Heinrich
Keilholz, who had just completed renovations at the Vienna State Opera, a new
stage shell was erected inside Severance Hall during the summer of 1958. Its
curved maple side panels were filled with sand to a height of nine feet in
order to create an especially solid and reflective surface. Matching wooden
panels overhead completely enclosed the stage to reflect sound into the
auditorium. To further increase the hall's reverberance, carpeting and curtains
were removed from the seating areas.
The debut of the new Severance Hall sound in the fall of
1958 was deemed an unqualified success. The new acoustics helped The Cleveland
Orchestra quickly refine and polish its distinct and characteristic sound under
Szell's expert guidance. Frequently acclaimed for their uniformity in
performance and the chamber music-like qualities of their playing, the
Orchestra soon joined ranks with the world's greatest symphonic ensembles.
In other respects, however, Severance Hall was by the 1970s
beginning to show its age. Backstage and administrative spaces were
increasingly cramped, and services for patrons could not be expanded beyond
basic requirements. The original drive-through for automobiles was converted to
a pre-concert restaurant, but menu offerings were restricted by limited on-site
cooking facilities and limited hours of operation.
Over the years, Severance Hall's ornate and magnificent
details had faded and its backstage facilities had become inadequate. New
generations, brought up with newer and more expansive facilities, were too
often disappointed with the limited amenities and services that surrounded a
concert performance. As described by Bernard Holland of the New York Times in
1998, Severance Hall had become "agreeably shabby."
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| Under the leadership of Music Director George Szell, Severance Hall underwent an
acoustical renovation in 1958. |
Preparing for the Future:
Restoration and Expansion
Artistically, The Cleveland Orchestra has remained among
the world's top ensembles. The appointment in 1982 of Christoph von Dohnányi as
music director brought renewed vigor and accolades, as well as renewed
recording activity and increased touring.
The appointment in 1987 of Thomas W. Morris as executive
director created a similar renewal offstage, supported by continuing accord
within the organization's governing Board of Trustees, led by Ward Smith
(president from 1983-95).
Economically, the city of Cleveland had also seen new and
sustained growth and revitalization from the mid-1980s onward, helping the
Orchestra maintain sound and balanced fiscal operations.
In 1994, a taskforce of Orchestra trustees and community
leaders, chaired by Alex Machaskee, was formed to review Severance Hall's
current state and to then draw up a vision for its future as a renewed home for
The Cleveland Orchestra and as an expanded cultural center for the Cleveland
community.
A major driving force for a significant renovation project
was the decision to restore and relocate Severance Hall's original 6,025-pipe,
94-rank E.M. Skinner organ, which Music Director Christoph von Dohnányi had
identified as an important objective at the beginning of his tenure. The
original installation of the organ had placed it in a large catwalk area high
above the stage, but the resulting sound was thought to be somewhat distant and
less than ideal. George Szell's 1958 acoustical stage shell, while vastly
improving the overall sound of the Hall, effectively entombed the organ and,
since the mid-1970s, it had gone unused.
In 1997, the Board of Trustees endorsed plans for a major
renovation and expansion of Severance Hall, including $2 million for relocation
and restoration of the organ. The organ's pipes and machinery were removed from
the building during the summer of 1997. After refurbishment by the Schantz
Organ Company, the organ returned in summer 2000 for reinstallation and tuning.
The restored organ made its debut with The Cleveland Orchestra in January 2001.
In all, $36.7 million was committed to the Severance Hall
Renovation Project. The design of a five-story addition to the back of the
building, along with restoration and renovation work throughout existing public
spaces, respects the historical integrity of Walker & Weeks' original
creation. GSI Architects Inc. of Cleveland served as architects-of-record for
the project, working to realize designs by David M. Schwarz Architectural
Services. Jaffe Holden Scarbrough oversaw the acoustic work in both
auditoriums. Sonya Winner-Smith served as restoration consultant (and project
manager), with Panzica Construction Company serving as general contractor.
The renovation, expansion, and restoration of
Severance Hall was funded in part through the Campaign for The
Cleveland Orchestra: Our Legacy to the Twenty-First Century,a comprehensive
fund-raising effort under the leadership of Richard J. Bogomolny (president
1995-2002), John Ong (chairman of the board 1995–2002, and campaign chair), and
Jamie Ireland (vice president, campaign vice-chair, and president since
December 2002). With this campaign, the Musical Arts Association raised $116
million for Cleveland Orchestra operations, endowment, and capital
improvements.
Renovation Overview
When it opened in 1931, Severance Hall was one of the most
modern, up-to-date concert facilities in America and has remained an ideal home
for The Cleveland Orchestra for nearly 70 years.
Now, with the renovation and expansion complete, Severance
Hall meets the standards of the world-class orchestra that calls it home.
Severance Hall reopened January 8, 2000, as a state-of-the art concert hall
with new and updated amenities to benefit both patrons and musicians.
The new Severance Hall has elicited commentary from music
critics throughout America and much of Europe.
Allan Kozinn wrote in the New York Times that
"the renovated concert hall sounds as seductive as it looks."
Michael Horst reported in the Berlin Morgenpost,
"Architect David Schwarz was asked to create a new stage that would match
the art deco styling of the auditorium.... The final result is a suit made to
measure, whose dignified splendor harmonizes with the cast-iron music stands of
the orchestra — a masterpiece of confectionery....”
Stephen Pettitt in the London
Financial Times commented,
"Architect David Schwarz and acoustician Christopher Jaffe have come up
with a stunning redesign of the stage of the main auditorium, a bold and
flamboyant pastiche of the art deco style of the main body of the
hall....”
Janelle Gelfand in the Cincinnati
Enquirer wrote that
"Severance Hall is now the most visually stunning setting for an orchestra
this side of Vienna's Musikverein. Even better, its pristine acoustics — the
quality responsible for 'the Cleveland sound' — have been preserved and even
enhanced."
Hella Boschmann reported in Berlin's Die Welt, "Cleveland's
Severance Hall…now ranks visually at the very top of the list of America's
legendary Big Five orchestras."
And in the Washington Post, John Affleck reported, "As for Severance's greatest
asset, its acoustics,...Cleveland Orchestra fans won't be disappointed."
Project Components
and Information 1998-2000
Renovation
- Construction
of a new concert stage evocative of the very first stage and designed to
complement the auditorium's architecture while retaining and enhancing
Severance Hall's unique and important acoustical properties.
- Improved
patron access and amenities in public gathering spaces.
- Improved
accommodations for musicians and artists, including expanded backstage
facilities.
- New
lighting, communication, and technical support systems to facilitate
broadcast and recording of The Cleveland Orchestra.
Restoration
- Faithful
restoration of existing historic and architecturally important spaces,
including the 2,100-seat Concert Hall, the 400-seat Reinberger Chamber Hall,
the Grand Foyer, and other patron spaces.
- Refurbishment
and restoration of the hall's original E.M.
Skinner Norton Memorial Organ (link to Norton Memorial Organ page) by Schantz Organ Company,
and re-installation of the organ's 6,025 pipes as part of the new concert
shell.
Expansion
- Construction
of a five-story addition (39,000 square feet) at the rear of the building.
- Additional
backstage facilities to accommodate a wider variety of musical
presentations.
- Expanded
facilities and catering services for private dinners, meetings, and
rentals.
- A
full-service restaurant open to the public on concert afternoons and
evenings.
- A
retail store featuring Cleveland Orchestra CDs and musically-related gift
items.
- Doubling
of the number of public restrooms, including a 150% increase in women's
restrooms.
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Historical Information
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Original Architect:
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Walker & Weeks, Cleveland, Ohio
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Architectural Styles:
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Exterior – Georgian,
Neoclassical
Grand Foyer - Egyptian
Revival
Concert Hall - Art Deco,
French Nouveau, Moderne
Reinberger - Chamber Hall
Neoclassical
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Seating Capacity:
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Concert Hall: 2,100 / Reinberger Chamber
Hall: 400
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Original Cost:
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$7 million
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Groundbreaking:
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November 1929
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Inaugural Concerts:
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February 5, 1931
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First Major Acoustical Renovation:
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Summer 1958
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Renovation Project
Information
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Owner:
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Musical Arts Association (Cleveland, Ohio)
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Contractor:
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Panzica Construction Company (Cleveland,
Ohio)
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Design Architect:
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David Schwarz/Architectural Services (Washington,
DC)
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Architects-of-Record:
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GSI Architects (Cleveland, Ohio)
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Acoustician:
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Jaffe Holden Scarbrough (Norwalk,
Connecticut)
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Cost Estimating:
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Donnell Consultants (Tampa, Florida)
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Theatrical Lighting:
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Fisher-Dachs Associates Inc. (New York, New
York)
font-family:
Verdana;color:black'>Vincent Lighting Systems (Cleveland, Ohio)
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Organ Consultant:
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Schoenstein & Company (San Francisco,
California)
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Organ Builder:
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Schantz Organ Company
(Orrville, Ohio)
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Restoration Consultant:
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Sonya Winner-Smith (Cleveland, Ohio)
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Bacik Karpinski Associates (Cleveland, Ohio)
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Structural Engineer:
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Gensert Bretnall Associates (Cleveland, Ohio)
GSI Architects, Inc. (Cleveland, Ohio)
Spiegel Zamecnik Shah, Inc. (Cleveland, Ohio)
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Civil Engineer:
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Adachi-Ciuni-Lynn Associates, Inc.
(Cleveland, Ohio)
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Landscape Architect:
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Behnke Associates, Inc. (Cleveland, Ohio)
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Project Counsel:
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Thompson Hine & Flory (Cleveland, Ohio)
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Project Timeline
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October 1995:
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Task force of trustees and community
leaders, chaired by Alex Machaskee, recommends to Board a vision of a
renovated Severance Hall.
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January 1996:
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Board of Trustees endorses outline for
renovation and expansion.
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April 1996:
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Jaffe Holden Scarbrough chosen as acoustical
consultant.
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July 1996:
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David M. Schwarz Architectural Services
chosen as project architect.
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January 1997:
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Board of Trustees approves $36 million
budget for Severance Hall design plan.
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July 1997:
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E. M. Skinner pipe organ removed for
restoration by Schantz Organ Co.
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December 1997:
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Limestone removed from exterior rear of
building to prepare for new addition.
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March 24, 1998:
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Groundbreaking Ceremony marks start of
construction of new addition.
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December 21, 1998:
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Topping Out Ceremony marks completion of
steel erection for new addition.
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March 1999:
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Cleveland Orchestra moves out of Severance
Hall to begin nine-month residency at Playhouse Square's Allen Theatre.
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March -December 1999:
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Construction of new stage shell, restoration
of auditorium and other architecturally important spaces.
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June 2, 1999:
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Cornerstone Ceremony marks the installation
of the new addition's stone façade.
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January 8, 2000:
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Severance Hall re-opens.
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June-December 2000:
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Re-installation of organ<
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January 2001:
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Inauguration of restored Norton Memorial
Organ.
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Overall Cost:
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$36 million
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Photo Essay
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| Click on any of the
images below for a larger detail. |
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| The 6,025-pipe E. M. Skinner
organ was removed in July of 1997 for restoration
at Schantz Organ Co. of Orrville, Ohio. The
organ will be inaugurated in January 2001. |
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| Limestone was removed from
the exterior rear of building in December
1997 to prepare for the new 5-story addition.
The limestone was quarried from the same area
in Indiana as the original. |
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| A Groundbreaking Ceremony
on March 24, 1998 marks the start of construction
on the new addition. |
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| From March through December
1999, the 1958 stage shell was demolished, a new
stage was constructed and the auditorium and other
architecturally important spaces were restored. |
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| Demolition of 1958 stage
shell |
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| Seats were removed from
the Concert Hall and scaffolding erected for
restoration to proceed. |
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| A new stage was designed
to visually harmonize with the rest of the
Concert Hall interior |
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| The Grand Foyer ceiling
and column capitals were re-leafed and re-painted. |
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| A terrazzo floor with a
lotus flower design was laid in the new ground
floor lobby. |
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| Severance Hall reopens on
January 8, 2000 with a Gala Concert by The
Cleveland Orchestra under the direction of
Christoph von Dohnányi. |
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The newly renovated
Severance Hall
(Hedrich Blessing finished shots) |
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| Bogomolny-Kozerefski
Grand Foyer |
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| Smith Lobby, facing
the entrance to Reinberger Chamber Hall |
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PHOTOS BY:
ROGER MASTROIANNI/THE CLEVELAND ORCHESTRA
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